And, here's the thing: I'm not trying to replace school communicators and I'm definitely not trying to put my agency or others that serve schools out of business.
However, during the pandemic, we heard from so many schools and districts around the world that needed help because they didn't have a communications staff member, let alone an agency. So, we wanted to help them.
We also saw our friends in school PR and marketing become completely exhausted from the endless strain on their own resources. Many told us they wished they had more time to be creative or the funding to hire an additional employee. We wanted to help them too.
What it boils down to is that my team wants to help yours.
Consider my team an extension of your team.
I have a doctorate in education and worked for and at schools of all types and sizes around the world for more than 20 years.
I live and breathe education...AND communications.
I get it: you're maxed out. The pandemic has done a number on our industry. And, frankly, you're tired of the administrative side of school leadership. You want to bring a little fun and joy back into your internal and external communications. You want to see your engagement go up on social media posts so the positive comments outweigh the bad. You may even want to upgrade your marketing materials in this competitive market.
You're here because you want a little extra oomph in your school communications, but you're short on time.
Great news, my friend:
I'm here to help you get to a place in your school communications where creativity reigns.
No more designing from scratch.
No more searching for inspirational materials to duplicate.
No more social media feeds that don't showcase your school's brand.
No more wasted time.
INSTEAD, YOU'LL GET:
More engagement.
Better branding.
More smiles.
A LOT more free time!
Take a peek inside the community
Some educators, communicators or schools may only need the occasional boost of inspiration. Others may need the whole kit and caboodle. Whatever the case, we've made communicating to families, students, staff and the community quick, fun and affordable. We're here to support YOU and to make your job easier.
So, what are you waiting for? Sign up here.
If you don't tell your story, who will?
Communication tactics should be engaging.
You don't have to be professionally trained to be a great designer.
A good strategy should never be wasted, but it can be tweaked.
Sharing is caring.
School Comms Lab grew from a strong desire to help as many schools, educators and administrators as possible. I believe that:
I am passionate about education and helping schools tell their stories.
It's not just the smell of sharpened pencils or a new font options that excite me.
my Business values
Hearing about the best parts of my girls' days at school
What makes me smile
two
Fonts, fonts and more fonts
What I hoard
one
MY favourite things
A huge box of Crayola crayons
Best place to find inspiration
four
Geocities for blogging and Adobe PageMaker in 2000
First school communications tools used
three
I schlepped both a camera and old school video camera to Europe for a traveling class I was an assistant for. Every night, I would head to an internet cafe and blog about the day, spending hours uploading photos.
Clubhouse rooms
Currently listening to
six
Bold visuals
Signature school branding move
five
I'm @HoldsworthComm on Clubhouse and I host a Storytelling for Schools room...let's connect!
Photo by Derek Cookson for Holdsworth Communications
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